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Ashley Boyd

Healthcare Marketing Leader

Phone 617-735-0550

Email ashpea543@gmail.com
Address
 Birmingham, AL

LinkedIn 

about

ABOUT

Ashley Boyd is a strategic healthcare marketer who helps companies successfully bring new products and solutions to market through go-to-market planning, brand development, content strategy, digital marketing, and more. 

resumé

SKILLS & EXPERTISE

  • Problem Solver: Helps startups, Fortune 500 companies, and agencies leverage strategic marketing to solve critical business challenges.

  • Storyteller: Former journalist turned marketer who creates stories that are relevant and persuasive to target customer audiences.

  • Analytical: Starts with the end goal in mind and leverages data to demonstrate results and opportunities for improvement. 

  • Proven: Delivers marketing return on investment through improved brand awareness, business and revenue growth, and customer satisfaction.

WORK EXPERIENCE

Digital Health Companies

Cleerly, Livongo, Onduo, Foodsmart, TeleHealth Solution, WebCareHealth, SBR Health, Hudson Alpha, Rock Health, REACT Neuro

Fortune 500 Companies

Aramco, Valvoline Global, Becton Dickinson, Walmart, Eli Lilly, Sanofi, Humana, Veterans Affairs, Protective Life, AbbVie, EBSCO

Agencies

Apostle, Mad*Pow, Sage Growth Partners, Intermark, Alloy Digital

EDUCATION

2004-2008

University of Alabama

Bachelor's Degree in Journalism and Creative Writing

2021

Momentum Leaders

Upward Career Program

2022

Kellogg School of Management

Digital Marketing Strategies: Data, Automation, AI & Analytics

2023

Chief Marketing Officer Institute

Cohort IV

KEY ACHIEVEMENTS

  • Spearheaded marketing strategy and campaigns for over 10+ digital health companies, bolstering brand recognition and driving demand generation.

  • Helped craft a new category design that set Livongo on a trajectory for IPO success.

  • Formulated a go-to-market strategy for a cutting-edge diabetes digital product at Becton Dickinson.

  • Distinguished published author featured in 'Emerging Practices in Telehealth.'

  • Orchestrated new business initiatives that led to $10M in sales for healthcare design agency. 

  • Served as marketing leader at Cleerly, delivering noteworthy outcomes in terms of enhancing brand visibility and demand generation among patients and providers. 

  • Actively serve as a board member of Health Rounds, a non-profit organization committed to advancing healthcare in Alabama through education, policy reform, and innovation.

contact

CONTACT

Phone 617-735-0550

Email ashpea543@gmail.com

Address Birmingham, AL

LinkedIn

Contact

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